Crownd Brand Identity Guide
$130.00
SOFTWARE REQUIREMENTS
This template is compatible with Canva Free, Pro and Teams accounts. You’ll need basic Canva skills to edit and personalise your brand guidelines.
RETURNS POLICY
Due to the digital nature of this product, we do not offer refunds, cancellations, returns, or exchanges.
If you experience any issues with your files, please don’t hesitate to contact us and we’ll assist you promptly.
LICENSING SUMMARY
When you buy a Skinny Created product, you’re buying a license to use it, not the product itself.
Standard License: Use it for one client project or for your own business. You cannot resell the template, share it, or use it for multiple clients.
Extended License: Use it for multiple client projects or in finished digital products you sell, like PDFs or online courses, as long as the original template file cannot be edited or reused by others.
Ownership always stays with Skinny Created. You cannot claim the designs as your own or redistribute editable files.
This template is compatible with Canva Free, Pro and Teams accounts. You’ll need basic Canva skills to edit and personalise your brand guidelines.
Due to the digital nature of this product, we do not offer refunds, cancellations, returns, or exchanges.
If you experience any issues with your files, please don’t hesitate to contact us and we’ll assist you promptly.
When you purchase an Alter Edit product, you are buying a license to use it for your own business and your client work. This is a flexible license designed to support your growth and professional services.
Usage Rights
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You may use this template for your own brand and for unlimited client projects.
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You may deliver finished outputs such as PDFs or images to your clients.
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You are free to modify the template as many times as needed for different projects.
Restrictions
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You cannot resell, share, or redistribute the editable Canva template link.
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You cannot include the template in any product where the editable file can be accessed or reused by others.
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Ownership of the design remains with Alter Edit. You may not claim the original template design as your own or redistribute the source files.
By using these files, you agree to these terms in full.
We built Crownd for founders who understand that brand clarity is direction. This 60-page Canva system is a studio-calibre manual featuring real brand copy, a custom icon set, and curated art direction. We provide the professional framework you need to define and present a distinguished identity with absolute precision.
What Is Included
We provide 60 fully customizable pages covering everything from brand strategy to visual essentials. This framework includes:
- 100 Minimal SVG Icon Set
- Primary and Secondary Font sets
- All photography and illustrations licensed for use
The Specifics
We have art directed every section to ensure your identity is comprehensive and functional.
- Strategy: Fully written sections for values, tone of voice, personality, and positioning.
- Identity: Logo and symbol usage with spacing, styling, and application rules.
- Visuals: Typography hierarchy and colour systems with accessibility-safe combinations.
- Execution: Photography art direction, social media strategy, and packaging considerations.
- Guidance: Example lockups and layout directions provided throughout the manual.
Why It Works
- Real Copy, No Filler. We include professionally written content for your brand strategy sections so you can build your identity without the hassle of writing from scratch.
- Studio Quality. Designed to match the format and depth of luxury fashion and wellness brand manuals. It feels elevated and functions professionally.
- Efficiency. We built this to be adaptable for internal use, client handovers, or brand presentations. It works in Canva Free or Pro, requiring no complex design software.
Who This Is For
We built this for new brands wanting to start strong, creative studios delivering high-value client strategy, and founders refining their visual identity. Anyone seeking a premium system without hiring a full team.
Please Note
Mockups shown are for display purposes only and are not included with the template.
THE CONTENTS
Identity Systems That Work Beyond Aesthetics
Identity Systems That Work Beyond Aesthetics
We believe that exceptional branding is more than just stunning visuals. It is about creating a clear, strategic identity that supports your business objectives and connects deeply with your audience. We have designed our brand systems to provide the visual polish and structural clarity you need to grow with absolute confidence.
A Smarter Approach to Brand Building
Our identity templates provide a complete framework, moving from strategic foundations to sleek, professional design. We include established examples for positioning, brand values, tone of voice, and visual direction. These elements are built to guide your decision-making and ensure your brand remains consistent across every digital platform.
Sophistication Without the Agency Overhead
Hiring a custom agency to build a brand identity system can cost thousands. We provide the same clarity and sophistication at a fraction of the investment. Our luxury guides are modern, professional, and built specifically for founders who want to stand out without the traditional overhead of a design team.
Don’t just take our word for it.
From Happy Customers that love our templates...
Beautifully designed and so simple to customise. Thank you I saved weeks of trial and error and finally have a cohesive look.
JAMIE T.​
Lux curator brand identity guide​​Gorgeous template, so easy to use and it has been crafted with so much care and precision - HIGHLY RECOMMENDED.
Mena N.​
CROWND BRAND IDENTITY GUIDE​I’m OBSESSED with this template! It’s the perfect mix of cute and classy for my brand. Everything was super simple to edit, and I was able to make it feel totally custom without any stress. Thank you for creating something so user-friendly and beautiful. It made launching my business a dream!
BRANDI S.​
COUTURE CAKES WIX WEBSITE TEMPLATE​So simple, this saved me sooooo much time, well though out, and beautifully designed thank you. I clicked and it was all set up just for me to tweak.
SKYLAR K.​
BUSINESS STARTER KIT SYSTEME​Saved me so much time from reinventing the wheel! Stylish. Easily branded. Very cool.
YO Y.​
lux curator brand identity guide​I love it, it´s visuals and vibe are spot on. Awesome aesthetics ♡
Hedvia​
FREELANCER + UGC PORTFOLIO CANVA TEMPLATE​Got questions,
ask away
Yes, every element in our Brand Identity Kits can be edited in Canva, aside from the dummy logo. You can change fonts, colours, imagery and layouts to suit your brand.
No, Our Brand Identity Guide templates does not include custom logo design. It provides guidance on logo placement, sizing and usage within your brand system, but you would need to upload your own logo or create one separately to use within the template.
You have two ways to get your template immediately:
- Via Email (Immediate Access): After checkout, you will receive an email containing a secure link and instructions to open the template in Canva. You can start customising right away.
- Via Your Account (Permanent Access): If you create an account during checkout, you can log back in to the ‘My Account’ area at any time and find your template under the Downloads tab, ensuring you never lose access.
NOTE: You can checkout as a guest, but creating an account is highly recommended for permanent access to your purchase history.
Our Brand Guide Templates come with a Standard License, which covers use for one brand or client project only. If you want to use it across multiple brands or clients, you’ll need the Extended License, which allows unlimited client projects and broader commercial use.
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